Wahlburgers, the better burger restaurant brand founded by Chef Paul Wahlberg and celebrity brothers Mark and Donnie, announced that it will expand to Asia in 2017 through a joint venture with Cachet Hospitality Group (CHG). The first three restaurants are slated to open in Hangzhou, Wuhan, and Shanghai, China.
A celebratory event was held in Hollywood on Tuesday night to commemorate the joint venture. Wahlburgers’ founders Chef Paul Wahlberg and producer/actor Mark Wahlberg were in attendance. The brothers addressed members of the press and discussed the company’s expansion plans. Guests were treated to Wahlburgers’ signature chef-inspired burgers and tater tots.
“We’re excited about this wonderful opportunity to grow in Asia,” says Wahlburgers CEO Rick Vanzura. “Having a savvy, financially strong partner is essential and we have a great partner in the Cachet Hospitality Group, which will bring an unprecedented level of service and strength to the Wahlburgers brand. Cachet is dedicated to family, community and, of course, bringing diverse groups of people together through great food—the very same values that drive Wahlburgers. Thanks to Cachet, we already have our first confirmed restaurant projects outside of North America, and we look forward to making history together.”